> ## Documentation Index
> Fetch the complete documentation index at: https://docs.stateset.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Create brand

> Create brand

### Request body

`BrandInput`

<ParamField body="slug" type="string" />

<ParamField body="name" type="string" />

<ParamField body="tenant_id" type="string (uuid)" />

<ParamField body="status" type="string" />

<ParamField body="routing_mode" type="string" />

### Response

`object`

<ResponseField name="brand" type="object" required>
  Brand record

  <Expandable title="brand">
    <ResponseField name="id" type="string (uuid)" required />

    <ResponseField name="tenant_id" type="string (uuid)" required />

    <ResponseField name="slug" type="string" required />

    <ResponseField name="display_name" type="string" required />

    <ResponseField name="status" type="string" required />

    <ResponseField name="routing_mode" type="string" required />

    <ResponseField name="canary_percent" type="integer" required />

    <ResponseField name="region" type="string" required />

    <ResponseField name="default_locale" type="string" required />

    <ResponseField name="policy_set_key" type="string" />

    <ResponseField name="quotas" type="object" required />

    <ResponseField name="metadata" type="object" required />

    <ResponseField name="config_version" type="integer" required />

    <ResponseField name="config_fingerprint" type="string" required />

    <ResponseField name="activated_at" type="string (date-time)" />

    <ResponseField name="created_at" type="string (date-time)" required />

    <ResponseField name="updated_at" type="string (date-time)" required />

    <ResponseField name="workflow_bindings" type="object[]" required>
      <Expandable title="workflow_bindings">
        <ResponseField name="workflow_type" type="string" required />

        <ResponseField name="template_key" type="string" required />

        <ResponseField name="template_version" type="integer" required />

        <ResponseField name="task_queue" type="string" required />

        <ResponseField name="enabled" type="boolean" required />

        <ResponseField name="deterministic_config" type="object" required />
      </Expandable>
    </ResponseField>
  </Expandable>
</ResponseField>

<ResponseField name="idempotent_replay" type="boolean" required />

### Status codes

| Code  | Meaning          |
| ----- | ---------------- |
| `201` | Brand created.   |
| `400` | Validation error |
| `401` | Unauthorized     |
| `404` | Not found        |
| `429` | Rate limited     |
| `500` | Internal error   |

<RequestExample>
  ```bash cURL theme={null}
  curl --request POST \
    --url 'https://api.workstream.stateset.com/v1/brands' \
    --header "x-api-key: $STATESET_TEMPORAL_API_KEY" \
    --header 'Content-Type: application/json' \
    --data '{
    "slug": "acme-outdoors",
    "name": "Two-Person Tent",
    "tenant_id": "3fa85f64-5717-4562-b3fc-2c963f66afa6",
    "status": "pending",
    "routing_mode": "string"
  }'
  ```
</RequestExample>

<ResponseExample>
  ```json 201 theme={null}
  {
    "brand": {
      "id": "3fa85f64-5717-4562-b3fc-2c963f66afa6",
      "tenant_id": "3fa85f64-5717-4562-b3fc-2c963f66afa6",
      "slug": "acme-outdoors",
      "display_name": "Ada Lovelace",
      "status": "pending",
      "routing_mode": "string",
      "canary_percent": 8,
      "region": "CA",
      "default_locale": "string",
      "policy_set_key": "string",
      "quotas": {},
      "metadata": {},
      "config_version": 1,
      "config_fingerprint": "string",
      "activated_at": "2026-08-31T14:22:05Z",
      "created_at": "2026-08-31T14:22:05Z",
      "updated_at": "2026-08-31T14:22:05Z",
      "workflow_bindings": [
        {
          "workflow_type": null,
          "template_key": null,
          "template_version": null,
          "task_queue": null,
          "enabled": null,
          "deterministic_config": null
        }
      ]
    },
    "idempotent_replay": true
  }
  ```
</ResponseExample>